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Privacy Policy

Privacy Policy

Last updated: November 2, 2026
 

This Privacy Policy describes how Rally ("Rally," "we," "our," or "the app") collects, uses, shares, and protects your information when you use Rally.
 

Information We Collect
 

Account Information

When you create or use a Rally account, we may collect:

  • Phone number: Used to identify your account and send one-time SMS verification codes for account creation and sign-in. Rally does not use passwords.

  • Name and avatar: This may include an emoji and colour or a profile photo you choose to upload.
     

Content You Create
 

When you use Rally, we collect the information you choose to add to the app, which may include:

  • Plans you create or join, including trip or event details, itineraries, activity dates, and locations

  • Notes, updates, and messages you post within a plan

  • Tasks you create or are assigned

  • Budget entries and expense records you add

  • Photos you upload to a plan

  • Guest lists and RSVP responses

  • Polls and poll responses
     

Optional Device Permissions
 

Rally may request access to certain features on your device when needed to provide functionality you choose to use.

  • Calendar: If you choose to add a plan or activity to your device calendar, Rally requests calendar access to create that event. Rally does not read your existing calendar events.

  • Photo Library: If you choose to add a photo to a plan or use a photo as your avatar, Rally requests access to your photo library so you can select an image.
     

How We Use Your Information
 

We use the information you provide to operate and improve Rally and provide its core features. This includes:

  • Creating and managing your Rally account

  • Authenticating your account

  • Sending one-time verification codes

  • Creating and displaying plans

  • Allowing members of a plan to communicate and coordinate

  • Managing guest lists and RSVPs

  • Creating and managing tasks, polls, itineraries, and other planning tools

  • Splitting and tracking shared expenses

  • Displaying photos and other content you choose to share

  • Syncing events to your calendar when you request it

  • Sending service-related notifications necessary to operate Rally
     

We do not sell your personal information, and we do not use your information for third-party advertising or cross-app tracking.
 

SMS Messaging

Rally uses SMS to send one-time verification codes when you create an account or sign in using your phone number.
 

These messages are transactional and are sent in response to an authentication request initiated by you. Rally does not use SMS verification messages for marketing or promotional purposes.
 

Message and data rates may apply. Message frequency varies based on your authentication activity.
 

You may reply STOP to opt out of SMS messages or HELP for assistance. You can also contact us at support@heyrally.io for support.
 

Your consent to receive SMS messages and your phone number will not be sold or shared with third parties or affiliates for their marketing or promotional purposes.
 

Information Sharing

Information you add to a Rally plan, such as itinerary details, notes, tasks, budget entries, photos, polls, RSVP information, and chat messages, may be visible to other members of that plan. This sharing is necessary because Rally is a group-planning and coordination tool.
 

We may also share information with service providers that help us operate Rally, such as hosting, authentication, storage, and messaging providers. These providers may access information only as necessary to provide services to Rally.
 

We do not sell your personal information.

We do not share your phone number or SMS consent information with third parties or affiliates for marketing or promotional purposes.
 

Data Retention

We retain your information for as long as necessary to provide Rally's services and while your account remains active.
 

You can delete your Rally account directly within the app. When you delete your account, your account and associated personal information will be deleted, subject to any information we may need to retain for legal, security, fraud-prevention, or legitimate operational purposes.
 

Data Security

We take reasonable administrative and technical measures designed to protect the information you provide against unauthorized access, loss, misuse, or alteration.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.
 

Children's Privacy

Rally is not directed to children under 13, and we do not knowingly collect personal information from children under 13.

If we learn that we have collected personal information from a child under 13, we will take reasonable steps to delete that information.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to Rally, our practices, or applicable requirements.

When we make changes, we will update the "Last updated" date at the top of this policy

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